There has been a recent growth in the
hotels, restaurants and leisure industry which basically include casual dining
and fast food restaurants, hotels, motels, resorts, cafes, nightclubs, pubs,
bars and other leisurely activities. The growth in this industry is directly
linked with the growth in personal disposable incomes globally, the reasons for
which may be industrialization, urbanization and investments in companies
globally. The hotels, restaurants and leisure industry grew by 5.6% in 2011 to
reach a value of $2413.9 billion representing a compound annual growth rate of
3.7%. The restaurant industry was the most lucrative in 2011, with total
revenue of $1644 billion. This represents the 68.1% of the industry’s total
value. A reason for the trend of eating out could also be linked to the fact
that people have lesser time to cook home food for themselves and usually
prefer take-outs and dining in at their favorite restaurants be they fine
dining ones or fast food chains.
In the wake of the financial crisis of
2007-2009 and the recent economic recessions, the consumer spending on hotels,
restaurants and leisure activities declined. This caused the operating costs of
these companies to rise like czr stock quote. Hence in times of
financial distress spending on this industry reduces, while in times where
people have greater disposable incomes and lesser debt spending on the hotels,
restaurants and leisure industry increases. However this may not be true for
all restaurants and hotels, while fine dining places suffer, fast food chains
hold up much better in times of economic distress. According to Forbes despite
the financial crisis of 2009 McDonalds managed to increase its sales by 7.7%
worldwide, 4.5% in the US and 13.2% in the Asian Pacific, Middle Eastern and
African market. In terms of size, the US fast food industry is the largest in
the world, spawning global fast food brands such as McDonalds, Burger King and
Subway. In 2010 only, the fast food industry generated total revenue of $184
billion in more than 300,000 restaurants employing more than 3.9 million
people. The influential US restaurants include Chipotle Mexican Grill, Buffalo
Wild Wings, Cheddar’s Casual CafĂ©, Yard House, Panda Express and the like.
There are numerous US restaurants, hotels and fast food chains that are
influential and dominating worldwide. When talking about the global hotel industry,
these hotels contributed whopping $144 billion of revenue in 2014 alone.
Additionally, the annual growth rate of the hotel industry from 2009-2014 was
2.5% on average. It is predicted that over the next five years the hotels
industry will expand as operators invest in boutique hotels, spa resorts and
overseas operations. Marriot International, Hilton Hotels and Intercontinental
hotels are the global markets leaders in the hotel industry. When looking at
the US specifically, it is believed that the hotels industry is doing
exceptionally well and there shall be no second hotel recession as there was
previously. This can be said with certainty because there are a large number of
business travelers as well as tourists to the US every year. The business
travelers prefer Hilton Hotels while Marriot Hotels attract the leisure
travelers.
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